31 Day vs 28 Day Supplements: Why We Chose a Full Month
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A 31 Day Supply Makes More Sense Than 28 Day Supplements
We’ve made a small change recently. Both our Vigor Essential vitamins and Vigor Collagen are now a 31 day supply.
It’s a simple shift, but one that makes a real difference over time. It brings everything into line, makes your routine easier to follow, and gives you a bit more value without overcomplicating things.
Why 31 Days?
Most people think in months, not four week blocks.
A lot of supplement brands base their products on a 28 day supply. It works neatly from a manufacturing or subscription point of view, but it does not quite match how people actually live.
When you look at it over a full year, the difference becomes clearer:
- 28 day supply × 12 months = 336 days
- 31 day supply × 12 months = 372 days
That is a 36 day difference across the year. More than a full month of supplements.
It’s Not Just About Consistency
This is also about value.
If you are taking something daily, you want it to last the full month. The last thing you need is for it to run out early, have to reorder halfway through, or stretch it to make it last.
A 31 day supply means:
- it covers the full month, every month
- it supports a consistent routine
- it gives you more product over time for what you are paying
Those extra days add up. Not just in quantity, but in how easy it is to stick with.
At Vigor, the focus has always been on doing things properly. That includes making sure you are getting a fair and consistent supply, not something that falls slightly short each month.
Why This Matters More Than You Might Think
Around three quarters of adults in the UK now take supplements regularly.
For many people, it is part of their daily routine. Something they rely on to support energy, immunity, hormone health and overall wellbeing.
When something is taken daily, small gaps can disrupt that habit. Running out mid week or forgetting to reorder can be enough to break the rhythm.
Consistency is where supplements start to make a difference. Making that consistency easier is part of the job.
A Small Packaging Refresh
Alongside the move to 31 days, we have made a few small updates to the packaging.
Nothing has changed in terms of the products themselves. The focus has been on refining what sits around them.
Vigor Collagen
The collagen is exactly the same, high-quality product:
- the same blend of marine and bovine collagen peptides
- the same 248g pouch providing 31 days
- no fillers or changes to formulation
What has changed is the packaging:
- a slightly smaller pouch to reduce excess material
- a more refined, cleaner design; easier to read & understand
- updated dosing guidance to align with the Vigor scoop
It is still UK made and fully recyclable. Just a more considered finish.
Vigor Essential Vitamins
The vitamins have had a similar update:
- now a 31 day supply instead of 30
- a refined pouch design
- much clearer information on the back
The formulation remains exactly the same. No changes to what is inside.
The Bigger Picture
The supplement industry is growing quickly. With that, there is often a focus on convenience and margins.
At Vigor, the aim is to keep things straightforward and transparent.
That means:
- creating products that fit into real life
- making routines easier to stick to
- and making sure you are getting full value over time
This change is a reflection of that.
Keeping Things Simple
Taking supplements should feel easy.
Something you can rely on each day without thinking too much about it.
Moving to a 31 day supply helps remove a bit of friction. It keeps things consistent and gives you a little more for your money over time.
Sometimes the smallest changes are the ones that make things work better.